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How Nonprofits Can Outsource Back-Office Operations

by Cassie Hamburg | Oct 13, 2025 | Events, Fundraising, K2 Team

Nonprofits are built on mission, not mechanics. Yet so much of what keeps a nonprofit running — financial tracking, board logistics, donor databases, and administrative systems — happens quietly behind the scenes. These “back-office” functions are vital, but they can...

How it starts is not how it has to end. A message for moms and aspiring entrepreneurs.

by Kristen Sheehan | Sep 16, 2025 | Events, Fundraising, HR, K2 Team

Dear Mom in the Thick of It, My son just turned sixteen, and let me tell you, it’s been an emotional milestone. It took me right back to those early days—when I had to return to work just six weeks after he was born – and the subsequent months where he was so...

The Things Nobody Wants to Talk About in Sales: The 12 Months Before You Finally Close Your Needle-Moving Donor

by Cassie Hamburg | Aug 13, 2025 | Fundraising

If you’ve ever celebrated a game-changing donor commitment, you know the moment. The handshake, the email, the champagne… maybe even a small victory dance in your office (door closed, of course). But here’s what no one likes to talk about: the 12 months before that...

Fundraising Muscle – What does that mean?

by Kristen Sheehan | Apr 23, 2025 | Events, Fundraising

If you’ve spent any time around the K2 fundraising team, you will regularly hear us refer to building fundraising muscle. Especially for new organizations (or organizations looking to grow) – I will personally repeat that phrase over and over. Building muscle is...

The Power of Digital Marketing: Building an Effective Social Media Strategy

by Cassie Hamburg | Apr 7, 2025 | Fundraising

In today’s digital landscape, social media has become an essential tool for businesses looking to build their brand, engage with customers, and drive sales. However, simply having a presence on social media isn’t enough—you need a well-thought-out strategy to make the...


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