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A Step-by-Step Guide to Successfully Managing a Conference

by Cassie Hamburg | Jun 4, 2025 | Events, Fundraising

There’s nothing quite like the energy of a well-run conference—the hum of conversation, the buzz around a great speaker, the unexpected connections that spark new ideas. But behind every seamless event is months of planning, hundreds of decisions, and a whole lot of...

Fundraising Muscle – What does that mean?

by Kristen Sheehan | Apr 23, 2025 | Events, Fundraising

If you’ve spent any time around the K2 fundraising team, you will regularly hear us refer to building fundraising muscle. Especially for new organizations (or organizations looking to grow) – I will personally repeat that phrase over and over. Building muscle is...

The Perfect Blend: Using Traditional Sales Methods to Innovate Nonprofit Fundraising

by Cassie Hamburg | Apr 23, 2025 | Fundraising

In the nonprofit world, fundraising is often seen as a distinct practice, separate from the sales techniques used in the for-profit sector. However, as donor expectations evolve and competition for funding intensifies, blending traditional sales methods with nonprofit...

The Power of Digital Marketing: Building an Effective Social Media Strategy

by Cassie Hamburg | Apr 7, 2025 | Fundraising

In today’s digital landscape, social media has become an essential tool for businesses looking to build their brand, engage with customers, and drive sales. However, simply having a presence on social media isn’t enough—you need a well-thought-out strategy to make the...

What Fundraisers Can Learn From Fitness Experts – 3 Tips to Raise More in 2025

by Cassie Hamburg | Feb 11, 2025 | Fundraising

Fundraisers and fitness experts share several key traits when it comes to executing daily tasks effectively. If you feel you’re not raising enough money for your nonprofit or clients perhaps you can learn a few things from a consistent fitness expert.  1....

K2 & Company Launches Twin Cities Event Decor Showroom in Stillwater

by Events By K2 | Sep 30, 2024 | Events, Fundraising, K2 News

K2 and Company, a leading event planning and communications firm, launched its new events showroom at a ribbon-cutting in Stillwater. The launch event marks a significant milestone for the company, showcasing its extensive inventory of over 1,000 decor pieces...
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